Built for the people who own the number.
If you're a VP of Sales watching pipeline quality slip, a founder wondering why outbound spend keeps climbing, or a RevOps lead tired of getting blamed for a CRM full of junk - this is who Leadlytics was built for.
For years, the hard part of outbound was finding enough prospects. AI solved that for you. It also created a quieter problem: knowing which of those prospects are actually worth your reps' time. That gap is what Leadlytics was built to close - not as another outbound platform, and not as another data provider, but as an independent layer that checks the AI's work before it reaches a seller's calendar.
We don't source your leads. We don't write your outreach. We validate what's already flowing through your pipeline - against your actual Ideal Customer Profile, not a generic industry filter - and we build the sending infrastructure so the validated data can actually reach an inbox.
Three principles that don't move
Independent
We sit outside your outbound platform, so we have no incentive to inflate your volume - only to get your data right.
ICP-Specific
A generic quality filter isn't validation - it's a guess. Every rubric is built from the customers you actually close, not an industry average.
Human-in-the-Loop
Automation gets a record to the review queue fast. A person still looks at the ones that matter before your reps ever see them.
Built for teams already running AI-assisted outbound
We're the right fit for teams seeing volume but not quality - not for teams looking for their first list.
AI / GTM Startups
AI SDRs, sales agents, GTM automation
B2B Data Companies
Enrichment, intent, intelligence, APIs
AI Product Teams
Agents, research, classification, analytics
RevOps / Sales Tech
CRM, routing, prospecting, automation
Built on a decade in the data and outbound trenches.
Leadlytics was founded by Nithin Sam Oommen, who co-founded Profoundis - a B2B sales intelligence SaaS platform - in 2012, later acquired by FullContact in 2016. The team has been building in the sales data space ever since, including several years running full-service outbound campaigns before narrowing focus to the validation and infrastructure layer this company is built around today.
“The Leadlytics professionals are easy to work with and true experts in engaging best-fit accounts via email.”
Arjun R Pillai - Former CEO & Co-founder, Insent (acquired by ZoomInfo)
From Leadlytics' earlier full-service outbound work. Today's Bulletproof Infrastructure service is scoped differently - validation and infrastructure, not campaign management - but the underlying data discipline carries forward.
Test. Improve. Trust your data.
Send us a sample and see what our pipeline actually finds.