A Deeper Dive Into Marketing Automation
A Delaware based SaaS Startup, which was into B2B reply email mining subscribed to Leadlytics Marketing Ops Services in 2018. They hired Leadlytics to implement their marketing strategy and to help them with their Marketing Ops part. This case study on marketing automation explains how we onboarded them to HubSpot All in one platform and […]Read more
B2B Company Achieved Efficiency Through Marketing Automation
A Utah based online lead generation and email automation platform focusing on sales professionals all around the world hired Leadlytics to assist them in their Marketing Ops(operations). This B2B Marketing Automation case study is about how we helped them optimize their marketing operations with our Marketing Automation Services. Until 2019 Q2, they were using different […]Read more
Georgia Based Cybersecurity Startup, Increases Leads by 4x for Sales Team
A Georgia based Cybersecurity Startup offering Managed Security and Compliance Services for Enterprises all across the world hired Leadlytics to implement an Inbound methodology. This case study illustrates how we helped that startup achieve their goals with Marketing Automation. Until then, most of their leads were through outbound efforts and referrals. Leadlytics designed an Inbound […]Read more
What is Marketing Automation and Why do You Need It Now?
Before we get into the details of marketing automation, let’s take a quick look at the basics. As we know, Marketing and sales are two crucial pillars of any business. While sales close the deals, marketing is what facilitates the inflow of leads. Though it was stated in just one line, the actual responsibilities and […]Read more
Why is Marketing Automation Important in 2020?
In today’s world of digital advancement, mankind has come up with new and efficient ways to save time and accomplish tasks without overextending ourselves. We call these solutions life hacks. Think of marketing automation as a hack designed to simplify your marketing operations, replacing manual and repetitive actions to achieve operational efficiency, above all accelerating […]Read more
Account Based Marketing Through Marketing Automation
In this article, we’ll explain what you should know about account based marketing and marketing automation. We’ll also explore how these two can combine to deliver powerful results and increased revenue to your organization. Most sales and marketing reps, especially in the B2B industry, agree on one thing: business can be incredibly difficult. With only […]Read more